Overview

HUNTER is searching for a Vice President of Public Relations with experience in consumer health, wellness & personal care products, who would be responsible for the management of a sizeable portion of the agency’s business, including development of strategic PR plans, providing strategic counsel to clients, and management of accounts to ensure agency profitability. Vice Presidents also manage account teams to maximize each team member’s performance while driving accountability and fostering respect and collaboration.

 

Qualifications 

·         B.A. in Public Relations, Journalism, Communications or the like

·         Eight (8) to ten (10) years of experience in a public relations agency or similar position; three (3) or more years of supervisory experience

·         Proficiency in Microsoft Office (Word, Excel, PowerPoint)

·         Elevate Hunters strategic acumen , relevance and credibility in the consumer health, wellness and personal care space with a focus on CPG and/or OTC brands

·         Contribute to the development of services and capabilities that meet the needs of clients in the Consumer health category 

·         Successful history of managing OTC brands ( or CPG) and launching consumer healthcare product 

 

Essential Job Functions & Responsibilities:    

·                     Lead client PR programs from concept/planning through completion/evaluation

  • Develop and propose strategic, creative ideas and tactical elements for client programs; demonstrate an ability to autonomously handle these responsibilities when needed
  • Ensure that direct reports manage account teams and programs to deliver high quality results on-time and on-budget
  • Anticipate issues; recognize potential fiscal challenges and take action early to remedy them
  • Make recommendations for ways to meet client needs; demonstrate an expertise and understanding of the clients’ marketplace and business
  • Serve as a representative of the client and agency on-site at client events
  • Manage account financials: develop and manage budgets, fee estimates, out-of-pocket expenses, team hour allocations, billing, invoicing, etc.
  • Provide analysis to clients of program results

·         Sustain accounts, minimize and limit account turnover 

·         Serve as primary client contact and build/maintain strong relationships with key client personnel

·         Recognize and seek opportunities to grow client accounts; utilize relationships with clients to sell in incremental opportunities

  • Develop a vision for each account’s direction and work with team members to achieve goals
  • Take strategic risks to push accounts to the next level, in an effort to secure incremental business opportunities
  • Recognize and pursue opportunities to introduce clients to the agency’s specialized services, in an effort to secure incremental business opportunities

·         Build, lead and develop engaged and successful account teams

·         Maintain relationships with key contacts at traditional and social media outlets; leverage those relationships to obtain desired media coverage on behalf of the agency and/or clients

·         Compile presentations for new business and business renewal proposals; participate in new business and/or business renewal pitches

·         Participate in agency brainstorm sessions for client programs

 

At HUNTER, our employees are our most valuable asset. So, we’re always on the hunt for the greatest talent to join our team. Hunter offers competitive benefits to full-time employees, including medical insurance, dental insurance, vision insurance, life insurance, short and long-term disability insurance, commuter transit benefits (i.e. TransitCheks), a 401K retirement plan with company match, and paid time off (e.g. holidays, vacation, personal days, and summer Fridays). Employees also enjoy several “perks” such as Cupcakes & Cocktails, a continuing education stipend, and regular staff outings.

 

HUNTER is an award-winning consumer marketing communications firm with offices in New York, Los Angeles and London and partnerships that extend our reach globally. Beginning with research-driven insights, HUNTER executes strategic, integrated programs that build brand equity, increase engagement and drive measurable business results for consumer products and services. The 150-person firm employs a powerful blend of marketing solutions including strategic planning, earned media relations, social and digital media, talent and influencer engagement, experiential marketing, multicultural outreach, and content creation and distribution across all platforms and channels to earn attention for some of the world’s best known and most beloved brands. Founded in 1989 with a specialization in food and nutrition, HUNTER has grown into one of the most respected mid-size marketing communications firms in the country, proudly serving a broad range of esteemed companies and brands across the Food + Beverage, Wine + Spirits, Health + Beauty, Home + Lifestyle, Retail + Ecommerce, Travel and Education sectors. Our motto is “we earn it,” and at HUNTER we focus on doing so in three key areas: earning consumer attention, earning client relationships and earning staff dedication. Our creative approach, client service-orientation and values-driven culture has led to one of the longest average staff tenures in the business and some of the most enduring client relationships including TABASCO® Pepper Sauce, our first client 32 years ago and still a client today.

How to Reach us: Visit our LinkedIN page: https://www.linkedin.com/company/hunterny/mycompany/ Website: hunterpr.com Email: (jobs@hunterpr.com)
Apply Now