Overview

Role Mission

The Assistant Manager of Product Marketing is a cross-functional partner that helps develop and manage regional 360 strategy for key collection and product launches and Gucci Pins to ensure a greater sense of alignment and coordination. Reporting directly the Director of Product Marketing, the Assistant Manager, Product Marketing helps cascade the brand narrative to further connect and engage with clients in a more meaningful way.

Key Accountabilities
  • Help develop 360 strategy for key collection and product launches as well as Gucci Pins (global and regional);
  • Organize regional internal and cross-functional brainstorm sessions;
  • Build and maintain strategy documents including the overview and post-mortem presentations inclusive of tracking Key Performance Indicators (KPIs) and proactively searching for new ways to analyze/assess impact;
  • Disseminate all relevant materials to key cross-functional stakeholders at regional and global level;
  • Ensure all teams are on track and meeting proper deadlines;
  • Maintain and distribute core Product Marketing materials to ensure organizational alignment (Product Marketing Calendar, Product Push Plan, Product Marketing Dashboards;
  • Support in organizing meetings with cross-functional teams at regional and global level;
  • Provide status updates including key date changes to all teams when applicable;
  • Build and disseminate the weekly competitive report;
  • Command strong knowledge of external landscape to help inform strategy;
  • Contribute to all cross-functional presentations to help cascade regional Brand Engagement strategy (SDM, Town Halls, QBRs, etc.);
  • Maintain the monthly Brand Engagement GTG calendar to forge deeper connections with the Retail network.
Key Requirements
  • BS degree in Marketing or relevant field;
  • Minimum of 2-4 years of experience within marketing;
  • Excellent written, visual and other communication skills with a proven ability to communicate clearly and concisely;
  • Capable to work in a fast moving and dynamic environment;
  • Ability to handle multiple tasks simultaneously and extremely detailed oriented;
  • A strategic and operational mindset with an emphasis on guaranteeing return on investment;
  • Excellent ability to communicate well among cross-functional teams;
  • Strong project management skills;
  • An ability to work under tight deadlines.
Key Behaviors

Explore
Considerate Thinker
  • Sees the big picture and understands how own actions and decisions impact others and the organization as a whole
Solutions Developer
  • Actively scans the environment for new approaches, blending different ideas to come with creative yet effective solutions
Deliver
Accountable Achiever
  • Actively gets things done, raising the bar for performance, and taking accountability for own actions
Agile Advocate
  • Driven by the sense of urgency, promotes change and takes smart risks in pursuit of goals
Connect
Connection Builder
  • Builds trust-based relationships across boundaries and encourages collaboration
  • Adapts own style to communicate impactfully
People Enabler
  • Empowers others by providing autonomy and encouraging self-expression, valuing, and amplifying each person’s uniqueness
Build
Continuous Learner
  • Is self-aware, curious to learn and seeks feedback from others to continuously grow, always putting improvement over comfort
Talent Builder
Provides constructive and on-going feedback, coaches and helps others to achieve their full potential

Work Authorization


Qualified candidates must have the proper work authorization to work in the United States

Note for New York City based roles: Any offer of employment is contingent on providing proof that you are fully vaccinated against COVID-19 prior to your start date, subject to approved medical and/or religious exemptions, in accordance with applicable law.

EOE M/D/F/V
 
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