Overview

About Us

WE is one of the largest communications and integrated marketing agencies in the world. We're independent, we're all about our people - both our clients and our employees - and we believe in the power of communications to move audiences to positive action.

For more than 40 years, we have been helping translate complex innovations into powerful, persuasive stories. Our sector expertise across key verticals - including technology, healthcare, consumer, and brand purpose - translates into insights and strategies that are informed, current and credible.

We work with companies that are embracing the ever-evolving digital world to reinvent themselves, to deliver new value to their customers to reach them in new ways and ultimately improve people's lives.

About the Role 

We are looking for an Account Executive ready to help tech and consumer brands realize their full potential during this next chapter of industry innovation. You’ll join a growing team that spans disciplines and geographies to help some of the agency’s consumer accounts advance their brands, and reach a wide audience set from consumers to creators to business decision makers and thought leaders. Key workstreams include ongoing perception shifting storytelling, creative planning, executive comms support, landscape and trend monitoring, launch campaigns, awards and speaking opps management, content development and more.

The Account Executive will be responsible for creating, managing and executing PR campaigns and news cycles involving business and consumer press, as well as other influencers on behalf of our agency clients. This position will support product launches, execute on seasonal campaigns, and as well as contributing to campaign development.

 

Responsibilities 

Responsible for maintenance and growth of relationships with key, senior level influencers in both consumer, technology and social media

Identify communication trends and educate/inform clients and agency colleagues and partners on changes and trends.

Monitor, report and provide insight on competitor and issue-specific social media activities, unique and creative uses of social campaigns or emerging culture themes

Leverage clients extensive data to conceive and drive stories apart from traditional news milestones

Model agency values, mentor and coach colleagues and junior staff on agency “best practices” and successful engagement with your influencers.

Oversee and reinforce consistent adherence to media management processes: media lists, coverage monitoring and industry coverage trends.

Maintain and grow client relationships by contributing to the development and implementation of communication strategies, executing on projects (leading where appropriate).

Identify opportunities to grow and diversify current accounts and new business efforts to include sourcing and gathering audience, industry or competitor market data.

Negotiate and manage client expectations and satisfaction; Assure internal and external stakeholders are aligned

 

Qualifications 

2-3 years of experience in PR, preferably in an agency setting and/or within the tech/consumer industry

Proficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)

Strong analytical writing skills

Experience with written and developed materials, including integrated communication plans, press releases, pitches, and social media content highly desirable.

 

Preferred Qualifications 

  • Familiar with the tech/AI and consumer media landscape
  • Established media relationships is a strong plus
  • Experienced with tier one tech and/or consumer product launch moments including storytelling strategy and industry event project management
  • Ability to navigate and build relationships with mid-level communications stakeholders and clients
  • Comfortable with the ever-changing landscape and pace of change and innovation
  • Brings a passion and genuine interest in relevant industries (trend watcher, earlier adopter, ability to translate what it means and why it matters for audiences)  
  • Self-starter, motivate to grow/learn, enjoys a collaborative team environment

Compensation

The base annual salary range for this role, applicable across all U.S. locations, is outlined below. The actual salary may vary based on several factors such as business requirements, job responsibilities, skills, experience, and geographical location.

Salary Range

$60,000 - $68,000 USD

Benefits

As part of our commitment to the success and well-being of our team, regular employees working 20 hours or more per week are eligible for the following benefits:

  • Comprehensive benefits program including medical, dental, and vision coverage
  • Generous time off including PTO, holidays, annual wellness break, summer Fridays and personal days
  • 401k plan including company match and financial wellness support
  • 16 weeks of paid parental leave for all employees
  • 22-24 weeks paid parental leave when coupled with Short-term disability
  • 2 weeks caregiver leave
  • Support with home office equipment
  • Bi-annual Wellness Credits
  • Monthly Technology Credit (to offset internet / phone costs)
  • Community Engagement Days
  • Learning and Development Programs for our employees

Equal Opportunity: WE provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity or expression, marital status, or other legally protected class status.

Diversity and Inclusion: WE values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender identity or expression, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.

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